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Wealth & Business Growth Solutions for Africa

Building Wealth Together

Equipping young professionals & entrepreneurs with alternative investment strategies and solutions to build wealth.

  • ~R2M Collective Investment Trust
  • 5-year lock-in · 30 founding members
  • Community-owned & governed
  • Real 10-year fund performance data
  • Access to alternative investments
  • Secure payments · Paystack
  • POPIA-compliant · 24-hr money-back

Lehumo Collective Investment Trust

Community members collaborating
New Initiative

Building generational wealth
together.

Lehumo is a Collective Investment Trust — 30 Founding Members working towards a shared vision of establishing an investment pool of ~R2 Million after a 5-Year Lock-in Period.

Each member contributes just R1,000 per month. That's it. The community then pools these contributions, builds collective wealth, and at maturity — converts into a Special Purpose Vehicle that acquires cash-generating assets.

Cumulative Pool Growth

R360k
Year 1
R720k
Year 2
R1.08M
Year 3
R1.4M
Year 4
R1.8M
Year 5

30 members × R1,000/month × 60 months. Before investment returns.

Only 13 of 30 founding spots left

Join 12 founding memberswho’ve already contributed R26 000 toward the R2M goal.

30
Founding Members
Building the first Lehumo cohort
~R2M
Target Pool
After 5-year lock-in period
R1K
Monthly Contribution
Per member, pooled collectively
Lime Capital

Your wealth-creation
journey, decoded.

Lime Capital is the free, education-first side of Lime Pages — built to teach you long-term investing from the ground up: what ETFs actually are, which ones matter, and how to take your first step.

Plus practical tools — like the home-loan accelerator that shows how a little extra each month can knock years off your bond and free up cash to invest.

EasyEquitiesPlatform Data

Where people like you
are investing.

Real investment behaviour from 2.6 million South Africans on EasyEquities — what they buy, how they allocate, and what the top performers do differently. Data sourced from Purple Group (JSE: PPE) public filings and reports.

2.6M

Registered investors

R80.7B

Assets on platform

30

Median age

R5.2K

Avg half-year inflow

Top 10 Most-Held Investments

By portfolio weight across all EasyEquities accounts

01
Nvidia
Nvidia
USTech3.00%
02
Tesla
Tesla
USTech3.00%
03
Sasol
Sasol
JSEEnergy2.45%
04
Purple Group
Purple Group
JSEFintech1.88%
05
Capitec Bank
Capitec Bank
JSEBanking1.65%
06
Apple
Apple
USTech1.39%
07
Naspers
Naspers
JSETech1.23%
08
Microsoft
Microsoft
USTech1.22%
09
Alphabet
Alphabet
USTech0.74%
10
Shoprite
Shoprite
JSERetail~0.7%

How They Allocate

Platform-wide asset split

53%
42%
Stocks 53%
ETFs 42%
Crypto 5%

Most-Bought ETFs

Jan–Jun 2024 by value purchased

1
Satrix S&P 500

Satrix S&P 500

7yr People's Choice
R1.12B
2
Satrix Nasdaq 100

Satrix Nasdaq 100

R471M
3
Satrix Top 40

Satrix Top 40

SA benchmark
R352M
Top 1% of Investors

The best-performing accounts allocate 59% to ETFs and 75% hold tax-free savings accounts— primarily invested in S&P 500 trackers.

ETFs 59%Equities 20%Cash 7%Crypto 6%

~40%

of holdings are in tech

Nvidia, Tesla, Apple, and Naspers dominate retail portfolios.

75%

of top performers hold TFSAs

The best-performing 1% invest primarily via tax-free savings accounts.

42%

female investors

Closing the gender gap — up from traditional industry averages of ~25%.

56%

joined via referral

Word of mouth drives more signups than any marketing campaign.

EasyEquities·JSE

Source: Purple Group (JSE: PPE) FY2025 annual results, EasyEquities blog, Moneyweb, Daily Investor. Data reflects platform-wide trends and is for educational context only.

Investing 101

How to start investing.

A beginner's guide to building wealth through unit trusts and ETFs — the two most accessible investment vehicles in South Africa.

What is a Unit Trust?

A unit trust pools money from many investors to buy a diversified portfolio of assets. Professional fund managers make the investment decisions. You buy “units” which represent your share of the fund. Minimum investments can be as low as R500/month.

  • Professionally managed
  • Diversified across assets
  • Regulated by FSCA

What is an ETF?

An Exchange-Traded Fund trades on the stock exchange like a share. It tracks an index (like the JSE Top 40 or S&P 500) and offers instant diversification at very low cost. You can buy ETFs through any stockbroker or investment platform.

  • Low fees (TER often under 0.15%)
  • Trades like a share on the JSE
  • Instant diversification

Key Concepts

Compound Interest

Earning returns on your returns. The earlier you start, the more powerful it becomes.

Diversification

Don’t put all your eggs in one basket. Spread across asset classes, sectors, and geographies.

Time in Market

Staying invested through ups and downs beats trying to time the market. Think decades, not days.

What We Do

Five solutions, one mission.

Lime Advisory

Build it properly.
Then build it bigger.

Whether you're an individual navigating your financial rights or a business owner building something real — we give you the knowledge, tools, and access to move forward with confidence.

South African city street

Real conversations. Real outcomes.

No jargon. No judgment. No surprises.

Step 01
Start a conversation

Book a free 15-minute intro call. Tell me what’s going on — your business, your product, your goals. No prep required.

Step 02
We scope it together

Based on what you share, I’ll suggest which session actually fits — or tell you honestly if I’m not the right person for what you need.

Step 03
You decide what’s next

No upsell. No follow-up pressure. If a paid session makes sense, great. If not, you still leave the intro call with something useful.

For Professionals & Individuals

NCR & Consumer Protection

Understand your rights under the National Credit Act, Consumer Protection Act, and FAIS — and get practical guidance on what to actually do when things go wrong.

Know Your Credit Rights

Understand the National Credit Act — what lenders can and can’t do, and what to do when you’re refused credit.

Navigate Debt Relief

Practical guidance on debt review, debt counselling, and how to get back on track without losing everything.

Consumer Protection

Your rights under the Consumer Protection Act — from unfair contracts to defective goods and services.

Build Wealth With Confidence

Investing basics, retirement planning, and the Two-Pot system explained in plain language.

Free guidance via our AI advisor · Paid sessions available for deeper support
Investing 101

Lime Capital

Learn how capital markets work. Compare SA's top unit trusts and understand ETFs — real data, real context.

What R10,000 invested in 2016 would be worth today

10-year growth across SA's most-watched funds

AG Money Mkt
R18.2K+82%
JSE Top 40
R22.6K+126%
Coronation Balanced Plus
R23.2K+132%
Allan Gray Balanced
R24.1K+141%
S&P 500 (ZAR)
R54.0K+440%

Illustrative · Past performance ≠ future results

Your money questions, answered.
Free, AI-powered guidance.

Get free, instant guidance on your loan agreements, insurance policies, investment fees, and your general rights as a consumer.

Lime Advisors
Always available
Free

#ThisIsNotFinancialAdvice · Based on NCA, FAIS & CPA · limepages.co.za

24-hour money-back guarantee

If you don't find the session useful, request a refund within 24 hours and get your money back. No questions asked. No forms. No friction.

Need more than the chatbot? Let's talk.

Book a 15-minute intro call. No commitment, no agenda. Just a real conversation to figure out if and how I can actually help you. If I can't, I'll tell you that too.

#ThisIsNotFinancialAdvice · All sessions are fully online · 24-hour money-back guarantee, no questions asked

Cape Town at dusk with city lights

The table has room.
Pull up a chair.

Whether you're investing your first R1,000, scaling a side hustle, or raising capital for a startup — we built this for you.